Surveys and studies

You will find here Mazars surveys and studies.

Media: Challenged by Mobility and Multi-Screens

Over the last ten years, the media industry has seen revolutionary changes, particularly in the areas of consumer behavior, the rise of global internet connectivity, developments in mobile telephone and tablet usage and a marked increase in user-produced content. Media companies seized the opportunities presented by this new wave of digitalization, rethinking their business strategies to ensure steady growth. The third edition of our annual media barometer discusses changes in this fast-moving industry, analyzing performance in three key areas: revenue, profitability and cash.

Welcome to the Women’s planet!

Mazars and the French National Committee for UN Women have the pleasure to invite you to immerse in the daily lives of some 2,400 women from 3 different generations (Generation W, born between 1945 and 1960, Generation X born between 1961 and 1980, and Generation Y born between 1981 and 1995), in 108 countries: Welcome to the Women’s planet!

2013 French Fashion and Luxury Study

To strengthen the competitiveness of the fashion and luxury industry value-chains, a committee led by the French Ministry in charge of competitiveness, industry and services (DGIS : Direction Générale de la Compétitivité, de l‘Industrie et des Services) has commissioned Mazars to conduct a study to “identify all French fashion and luxury industry players and map their contributions to external trade” – a first step in the major challenge of ensuring the industry’s sustainability.

UK offshore wind - Investment Report

In June 2013, Scottish Enterprise commissioned Mazars to produce a report on the offshore wind investment landscape in the UK. The principal aim of the study was to identify the funding requirements of the UK’s offshore wind farm projects and the potential means to meet these requirements.

How do the French and German automotive industries compare?

In 2012, three groups of countries had 90% of total turnover for automotive manufacturers and suppliers worldwide. Germany and France lead this group, followed closely by Japan and South Korea, and lastly the United States. Through analysis of financial reports and interviews with key decision makers from automotive industry, Mazars investigated the factors driving performance of these two automotive leaders: France and Germany.

Insurance Information Technology Leadership Study

In today’s quickly-changing insurance marketplace, information technology is both a central element in day-to-day operations and an increasingly important source of competitive advantage. Insurance CIOs must perform a difficult balancing act of supporting operations, minimizing risk, reacting to changes in the business environment,and evaluating emerging technologies to ensure that their organizations remain competitive.

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