This book is a collection of accounts from 12 top managers who share with us their views on corporate responsibility. These individuals also explain how the emergence of this concept on the economic scene has changed - or hasn’t changed - the way in which they run their businesses.
With a preface by Alain Etchegoyen, this work compares the thoughts of top managers from various different cultures and backgrounds:
In this book, Mazars also discusses the future of corporate responsibility: Nicole Notat (president of Vigeo corporate social responsibility rating), Pierre Tapie, (managing director of the ESSEC Group) and Professor Gilbert Lenssen, (President of EABIS, the European Academy for Business in Society) talk of the long-lasting appeal of this notion and the part it will play in the future thanks to the training currently being given to the managers of tomorrow.